Food and Beverage PRbased on Food and Beverage Photographycombined with copy illustration. And notreverse.And it is not a secret that F&B Photographyis the most difficult discipline in Photographyat all.But the most what we see is fake. The F&B Photographsare manipulated with tricks and photoshop. What guestssee on a Menu card or in media is mostly not that,what is later on a plate.Honestly? We call it cheating. And it is better we saythat and do it consequently not then the guests say it and talk about it in the public.F&B Photography is the most sensitive themeever. In the best case it supports service and sales.In the worst case guests make smartphone photosfrom the menu card and the reality for Social Media.
F&B Photography can not convey TASTE, butpresentation and a feelof QUALITY. Good F&B Photos are „appetizer“. And pro‘s in the kitchen and behind the camera don‘t need tricks.Kitchen delivery andphotography has to be at the same equal level. „What Eltz?“